Biography
Biography: Rami Khouri
Abstract
An approach that improves patient health and satisfaction for many years, commercial businesses have realized the benefits of deploying CRM (customer relationship management) systems that help them build long-term customer relationships. In turn, consumers have grown accustomed to dealing with businesses that proactively understand and serve their needs. Through automated systems based on the concepts of loyalty and relationship based marketing, consumers have grown to rely on helpful follow up communications based on their preferences similar concepts can be used to establish patient relationship management systems in healthcare organizations or clinics. With such a system in place, clinicians can establish on-going relationships with their patients, enabling them to increase focus on prevention, and giving them a new tool to help improve patient wellbeing and satisfaction would help this recognition.